HEALTHCARE & TECH
MARKETING INSIGHTS

Learn how to do Reddit marketing the right way: 4 proven tactics to build trust, reach high-intent audiences, and avoid the downvotes.

AEO and GEO are being promoted as the future of AI search. But how much of this is real and how much is snake oil? Not knowing the difference can cost you.

AI-powered marketing scams are targeting the GLP-1 boom, eroding patient trust in healthcare, and raising urgent questions about accountability in the age of AI.

Your complete guide to community marketing: how it works, 5 community types with real-world brand examples, and the apps that make them thrive

What's influencing marketing in 2026? From balancing brand with performance to grappling with AI, here’s what’s in, what’s out, and what marketers need to know to keep up.

Coca-Cola’s Christmas commercials are a holiday staple - right up there with maxing out your credit card and involuntarily listening to Mariah Carey until your eardrums burst. But lately, Coke’s been using AI to create their festive commercials and the response has been anything but jolly. Let's pop the top off the controversy and what it says about AI in advertising, shall we? Coke’s AI Ads Trigger Consumer Outrage For the second year in a row, Coca-Cola used AI to create a

ChatGPT Atlas just dropped, and headlines are already hyping the start of an “AI browser war.” But is there really a battle brewing? In this post, we break down what Atlas represents, why marketers should pay attention, and why the browser-war narrative is B.S.

Tylenol once defined crisis management. Now it’s back in the spotlight with its autism controversy. Learn how its response reveals the evolution of modern crisis marketing.

Want to get on podcasts that actually matter? Here are 6 proven tips from a seasoned podcast producer to help you land better guest spots.